SME MATTERS

Empowering SMEs to Build Customer Base Quickly


READ MORE


SME MATTERS

Everyone needs Marketing


READ MORE




Curated Content and Resources for SMEs

Find your Space


FOR SME LEADERS



FOR SME LEADERS



UNDERSTAND MARKETING. GROW YOUR BUSINESS



PREPARE FOR EQUITY – LOOK ATTRACTIVE TO INVESTORS



Strategy



Family Businesses



SME PROFESSIONALS



SME PROFESSIONALS



B2B MARKETING



Digital Marketing



Corporate Finance



Technology



SERVICES



SERVICES



CMO ON DEMAND



MARKETING ON TAP



INSIDE SALES



COMMERCIAL EXCELLENCE



ACTIVITIES



ACTIVITIES



JOBS IN SMES



Get discovered: SET UP A PROFILE



SUBMIT CONTENT



HEADING


Build your knowledge. Establish your future


Build your knowledge. Establish your future


A knowledge engagement platform leveraging marketing best practices and updates for SME leaders and practitioners as well as students interested in family businesses, SME marketing or just marketing at different levels. Marketing Matters curates content that is relevant to SMEs to align people, processes and knowledge.


LATEST BLOGS



LATEST BLOGS



Realising the potential of SMEs

A handbook for entrepreneurs


View Detail


Ambition Helping SMEs Grow

Posted by Arundhati Mukherjee, October 31, 2019


View Detail


Know When Its Time for a CMO on Demand

Posted by Arundhati Mukherjee, April 9, 2019


View Detail


LATEST NEWS



LATEST NEWS


Blog

Credibly reintermediate backend ideas for cross-platform models. Continually reintermediate integrated processes through technically sound intellectual capital.
insights-coronavirus-recession-marketing.jpg

May 3, 2022 Uncategorized0

It is vital to note that, most prospects and potential customers have been forced to rethink their buying priorities, preferences, and spending plans. Their buying decision-making has been greatly affected by their current financial and economic situation. Business owners must therefore consider the purchasing power of their clients to invest in their products or services. Many businesses in Accra have started to offer special “pandemic deals” in response to attract customers during the coronavirus recession.


Read Full Article

Capture.png

May 3, 2022 Uncategorized0

Nearly a decade after the BSE and the NSE set up dedicated platforms for the listing of India’s Small and Medium Enterprises (SMEs), the number of SMEs actually listing via IPOs has increased rapidly in the last year or so, propelled no doubt by stock markets and the mainstream IPO boom after the first wave of the pandemic.

In fact, the number of SME IPOs from September 2020 to September 2021 stood at 40, not far behind the number of mainstream IPOs at 51.


Read Full Article


Build your knowledge. Establish your future


A knowledge platform for Leaders and Employees of SMEs with curated content from the world’s business authorities for SME business. Find the latest insights and knowledge here – all in one place. Preparing you for business growth.


Follow us

Stay connected with us on social media

Subscribe to Newsletter

Stay connected with us on social media

Can Select Multiple
Digital MarketingCareerFinance

TechnologySME NewsLeadership



SME MATTERS

A knowledge platform for Leaders and Employees of SMEs with curated content specially devised for SME business. Find the latest insights and knowledge here – all in one place. Preparing you for business growth



SME MATTERS


A knowledge platform for Leaders and Employees of SMEs with curated content specially devised for SME business. Find the latest insights and knowledge here – all in one place. Preparing you for business growth